Attention-grabbing appearance
simplicol’s impressive presentation was one of the main focal points and attracted guests as soon as they entered the exhibition centre. In addition to presenting our latest colour variants, our stand offered an inspiring batik workshop led by influencer and brand ambassador @Goldschool (Antonia Pröls). In this workshop, we showed that batik at home is not only quick and easy, but also sustainable and, above all, a lot of fun. The workshop was very popular and brought out many smiling faces.
Impressive reach
Through the combination of digital, print and event activities before, during and after the event, we achieved an impressive total reach of over 850,000 contacts. We are proud of the success we have achieved and look forward to continuing to inspire our DIY community with innovative products and inspiring workshops in the future!
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