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    Environmentally friendly packaging made of recycled material

    Plastic waste is a major problem around the world. Brauns-Heitmann is therefore consistently modifying the bottles for its IMPRESAN and HEITMANN products. Since 1 July 2019, the EMAS-audited company has been using new bottles with a waste plastic content of more than 90 per cent for these brands.

    Obtained from household waste

    This recycled plastic is manufactured from so-called post-consumer recycled material. The plastic is thus recovered from household waste and subsequently used in new packaging. When compared with conventional bottles made of virgin materials, the CO2 emitted during this manufacturing process falls by around 70 per cent.

    Boxes made of recycled paper

    Brauns-Heitmann uses predominantly recycled paper for its cardboard packaging. The waste paper content in HEITMANN egg dye packets is at least 80 per cent. The boxes used by the HEITMANN and IMPRESAN brands contain around 95 per cent of recycled paper. The same applies to the packaging for the Fabric Dye expert, Colour Refresh, and Back To products from simplicol. The collapsible boxes used for the simplicol Fabric Dye intensive range are made of FSC-certified paper. All cardboard outer packaging is 100 per cent recyclable and thus continues to be readily usable in the resource cycle.

    Getting better all the time

    Brauns-Heitmann has been audited in accordance with the EMAS. This environmental management system and seal of approval of the European Union is applicable to all areas of our company and calls for continuous improvement. Our processes and consumption figures are continually optimised through waste prevention and energy conservation measures, for example. As a founding member of the Rezyklat-Forum, which was initiated by the pharmacy chain dm to promote materials recycling, Brauns-Heitmann will continue to drive this topic forward. Brauns-Heitmann is happy to shoulder its responsibilities and actively contributes to climate and environmental protection.